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Client
SC Johnson
Racine, Wisconsin
Project
SC Johnson Campus
Scope
Signage, Wayfinding & Environmental Graphics
Summary

Phase I of a campus re-branding program is visible in the extensive circulation system below Frank Lloyd Wright’s celebrated Johnson Wax Building and Research Tower. The underground passages are interpreted metaphorically as a series of streets and intersections. Design solutions vary in character, color, materials, and incorporate company stories, values and history to help guide people to their destinations throughout the campus. Above-ground identity signs highlight landmark buildings on campus and form the core of the wayfinding program to be rolled out in future phases.

Upon request, we are happy to email you further information of our work at SC Johnson. Please contact SP&CO at business [at] sussmanprejza [dot] com to request a project description PDF.

RELATED CATEGORIES
Corporate